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SEO is still storing a lot of secrets for many beginners, but even experienced internet users should constantly check those new things that appear in the web marketing world. We have made a list of ten facts about SEO you perhaps never knew about.
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At this moment, the question isn't whether we need to invest in mobile marketing, but - to what degree? Carrie Albright, columnist, explains how marketers should work to increase their sales with smartphone optimization.
During many years the world of digital marketing has wondered: "Could this year be considered as the time of mobile phones?" But now it's already clear that the time of mobile technology has come, moreover, the "Mobile Crisis Epoch" is here to replace it. Now, instead of looking at the mobile audience's potential, we weigh the impact of our approach to smartphone optimization in terms of sales and revenue in the long run.
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Daniil Monin, one of the mentors of the 404 Hub accelerator, St. Petersburg, and SEO specialist for more than 10 years, wrote about the promotion of content sites.
An eternal battle of good and evil always means the alternate dominance of each of them. Even in tales, though good traditionally triumphs over evil, dark forces always have their moments of triumph. For search engines this evil are often the webmasters.
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We know that there was an important update of Google algorithm, potentially oriented to the catching of spam links. And it seems that there was another algorithm update dated 7th of February, and this new version doesn't seem oriented specifically to spam links, but it's just a normal Google rankings refresh.
I don’t think thus could be a mobile search error, because most automated monitoring tools can only track the desktop search.
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At 23th of September, 2016, after the appearance of the Penguin algorithm version 4.0, the website optimization changed.
While many webmasters were happy that a policeman capable of punishing disobedient competitors 24/7 has come, others fell under the blow of the changes, which have not necessarily been good.
Originally, the Penguin was created to help eliminate spam by identifying the off-site natural optimization signal. More precisely:
- Anchor distribution that attaches to this page should look natural.
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